
Enjoy :-)


Now here’s the problem Clorox – many of us out there bought Burt’s Bees because of their environmentally friendly production methods and lack of animal testing. I felt comfortable buying their products because I knew they weren’t dropped into the eyes of bunnies or doused over the skin of mice. I felt morally and ethically comfortable with paying a bit more for Burt’s products because there was no hidden corporate conglomerate hiding behind the brand name torturing and killing animals in the name of product testing. But here we are, November 2007, and Burt’s Bees will now be backed by Clorox.
Clorox is regularly listed on advocacy websites as one of the worst offenders for animal testing in the business. Between petroleum, chemical, rubber, and plastic manufacturing, these folks are dealing with tons of toxins, and they are testing them on thousands of animals every year – maybe even millions. Do we really need to drop chemicals in the eyes of rabbits so it will take me 30 seconds less to clean my bathtub?
Burt’s – you guys were awesome, and you had a great run while it lasted. I don’t know why you decided to sell – maybe you’re tired, maybe Clorox gave a really good sales pitch – but I will be sad to see you go. Because for me, Burt’s is now a product on my “do not buy” list. It saddens me to see a local business go big time corporate, and it also saddens me that the Clorox folks actually think I am stupid enough to continue my brand loyalty knowing that the mission of Burt’s is completely undermined by the practices of their parent company.
I’m done with Burt’s, and man, that’s a shame.
For further reading:
http://www.treehugger.com/files/2007/11/burts_bees_sell.php
http://www.marketwatch.com/news/story/story.aspx?guid=75013FA6402342F09D719D008308A907&siteid=reut07
